The Elder Geek
Advertising Rate Card
Current as of May 01, 2005
The Elder Geek on
Windows XP and The
Elder Geek on Windows Vista currently attract slightly in excess of
500,000 unique visitors
each month. Because of the tightly focused subject matter of TEG,
visitors to the sites have a definite interest in products and
services related to Microsoft Windows and specifically to Windows XP
Home and Professional Editions and Windows Longhorn which is
scheduled to be released in late 2006.
TEG accepts three types
of advertisements; banner, button, and text. Pop-up and pop-under
advertising will not be considered for placement., nor will
advertisements for pornographic, gambling, or warez sites.
Unlike many sites that
limit ad placement to a single page, The Elder Geek places your ad
within borders that appear on every page within the site,
effectively increasing the possibility that your product or service
will be noticed and acted upon. Simply put, this means that no
matter where a visitor enters The Elder Geek sites, your
advertisement will be available on that page and any other pages
that are visited within TEG sites.
Rates are based on a
CPM (cost per thousand) basis of visitors to The Elder Geek.
|
Frequency: |
1 Month Rate |
3 Month Rate |
6 Month Rate |
12 Month Rate |
| Top of Page |
$10.00 CPM |
$8.50 CPM |
$7.00 CPM |
$5.00 CPM |
| Left Gutter |
$7.50 CPM |
$6.50 CPM |
$5.25 CPM |
$3.75 CPM |
| Right Gutter |
$7.50 CPM |
$6.50 CPM |
$5.25 CPM |
$3.75 CPM |
| Bottom of Page |
$5.00 CPM |
$4.25 CPM |
$3.50 CPM |
$2.50 CPM |
|
Current rates are based on 500,000 unique visits per month. |
For your convenience,
the CPM rates above have been converted to monthly, quarterly,
semi-annual, and yearly rates below. There is no upcharge based on
site traffic for the duration of the current contract.
|
Frequency: |
1 Month Rate |
3 Month Rate |
6 Month Rate |
12 Month Rate |
| Top of Page |
$5000. |
$4250. / $12,750. |
$3500 / $21,000. |
$2500. / $30,000. |
| Left Gutter |
$3750.. |
$3250. / $9,750. |
$2625 / $15,750. |
$1875. / $22,500. |
| Right Gutter |
$3750. |
$3250. / $9,750. |
$2625 / $15,750. |
$1875. / $22,500. |
| Bottom of Page |
$2500. |
$2125 / $6,375. |
$1750. / $10,500. |
$1250. / $15,000. |
|
Based on 500,000 visits per month. (Example: Left Gutter Ad
at $6.50 CPM x 500 = $3,250. per month x 3 months = $9,750.
Total Cost) |
Advertising rates are based on the
site visitor CPM price in effect at the time the contract is
initiated. Your CPM rate will not be adjusted upward for the
duration of the current contract. Should TEG site visits drop below
the initial number that your CPM rate was based on, a refund will be
issued based on increments of 10,000 visitors.
Banner Ads
A TEG banner ad is the standard 468 x 60 pixel size and must
be in standard .GIF or .JPG (.GIF preferred) format. I'll make every
effort to accommodate any changes you'd like to make in your banner
on a monthly basis to optimize any promotions, specials, etc that
are part of your advertising campaign.
Button Ads
A TEG button ad may vary in size
according to your needs with 120 x 90 and 120 x 240 pixels being the
preferred sizes. Special sizes will be entertained if necessary to
accommodate your promotional needs.
Text Ads
A TEG text ad may contain anything
you feel will be of value in promoting your product or service. To
aid the impact of your message, feel free to place it on a
background to give it some extra punch. Ad sizing follows the
guidelines outlined in the Banner and Gutter Ad sections above.
Availability of The Elder Geek
Site
The old adage about getting what you
pay for is true, and nowhere is it more true than in web hosting. I
pay a premium for a top quality host; Hosting Matters. Rest assured
your advertising will be online and available for internet users.
Payment
Payment, text copy, button, and
banner artwork must be submitted three business days in advance of
the desired site insertion date. Full payment for extended-term
discount pricing is expected at the time of first insertion. Payment
is accepted electronically via PayPal (all major credit cards
accepted) or by company check or money order via letter (snail)
mail.
Thank you for your
interest in advertising with The Elder Geek websites.
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